IPRS PRISM Award 2023 Gala Luncheon

Nominations are now closed - thank you for your submission! Tune in for the Awards Presentation details on 29th November 2023!

Register your seats at the Gala Luncheon now!

The IPRS PRISM Awards this year shines the light on our People in PR - professionals, teams and champions who have made an impact through their mastery of PR strategy and execution skills. There are three main award categories.

The People Awards celebrate the contributions of PR practitioners in the work entrusted to them by their organisations and clients that they serve. Included in this category are the Student award that recognises the work of our next generation of aspiring PR practitioners from the start of their formative years. 

All winning works will bear the hallmarks of excellence in concept, execution and impact on markets, society and the industry at large.

Outstanding PR Leader

This award recognises a PR practitioner who has distinguished himself/herself in effective PR leadership and mentorship, setting and raising the standards of the profession, and developing and nurturing PR talent. It recognises an individual who has successfully made PR a key priority in their organisation or in business strategy, as well as made significant contributions to the industry. The winner has the qualities of an exceptional leader in tackling challenges, and combined insight and expertise in their role.

Outstanding Young PR Professional

This award is presented to a promising, young professional with not more than four years of PR experience, who has consistently produced good quality work and is committed to building a career in Public Relations. Young PR professionals below 30 (or below 35 with not more than four years prior work experience in PR if the person has changed careers midstream to specialise in a public relations role) are eligible for consideration for this Award.

Outstanding PR Student

This Award is presented to a promising student studying in a PR or communications-related course at a recognised tertiary institution (polytechnic or university). The student should demonstrate leadership qualities, service to community and to his/her school, excellence in non-academic activities and an active interest in current developments pertaining to PR and communications.

The judges will consider projects related to communications, practical experience, successful completion of internship or work experience, including results achieved in any relevant work experience. Extra-curricular activities in a field related to media and communications will be advantageous.

Outstanding PR Champion

This award honours a Chairman, CEO or Senior Executive who recognizes the value of PR to the success of his/her organisation. He/she has consistently supported PR agendas, budgets and activities while at the same time, committed significant human and other organisational resources towards the strengthening of corporate reputation.

This individual will also need to be personally "PR-savvy", especially in terms of media interviews and public engagements. He/she is a role model to people in the organisation and the industry at large.

Outstanding DEI Communications Champion

This award recognizes an individual who strongly advocates and leads in articulating Diversity, Equity And Inclusion (DEI) throughout their organization, inspiring their business leaders and all employees. Through their leadership in communications efforts, they have encouraged and inspired their organization to embrace and embed DEI.

Entries should demonstrate specific cases of DEI communications and its results.

Outstanding In-House Team

This award honours an in-house communications team that is based in Singapore for its achievements in meeting organisational objectives and outstanding communications initiatives during the qualifying period. In-house communications teams from corporate, government or non-profit organisations are eligible.

Entries should include details of team structure and duties, overview of business objectives and accompanying communications strategy, list of top initiatives and campaigns executed during the qualifying period (these can include internal campaigns and achievements) as well as testimonial(s) from another department within the organisation.

Outstanding PR Consultancy

This award honours a PR consultancy that is based in Singapore for its achievements in the local and/or international industry during the qualifying period. Both local (Singaporean) as well as international or regional PR consultancies are eligible.

The criteria will be on the work done in Singapore or by the Singapore office. The achievements, which could be in Singapore or in the region, should be in at least three of the following areas: the consultancy's growth and expansion; client growth and retention; financial success; creativity of its Singapore or international PR campaigns; thought leadership; and the ability to attract top PR talent.

Entries should include an overview of the firm, including practice areas; number of employees; list of major accounts and top campaigns executed during the qualifying period; notable achievements for the period; distinction from other firms of similar size; two client testimonials; industry partnerships; details of pro bono work and other Community Relations initiatives.

Outstanding Sustainability Communications Champion

This award recognizes an individual who strongly advocates and leads in defining and articulating the sustainability strategy throughout their organization, inspiring their business leaders and all employees. He/she demonstrates leadership and commitment to environment, social and governance communications (ESG) goals and ensuring that they align with the organisation's vison and purpose, as well as incorporated into business strategy.

Outstanding Technology Champion

This award recognizes the trailblazers in the PR industry driving the use of the latest technology and demonstrating outstanding commitment to the implementation of digital technology, leveraging technology to advance the PR profession, and committed to the development of digital skills within their team, organization or industry.

Entries should define clearly the vision and strategy on the back of this technology adoption and outcomes.

More on Campaign Award Categories.